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Rita B. Allen Associates offers customized career management consulting and coaching services to individuals and organizations with specialties in a variety of talent management content areas including:

  • Executive Coaching

  • Career Coaching

  • Team Coaching

  • Leadership Development

  • Management Training

  • Career Development

  • Human Resources Coaching

  • Human Resources Consulting

 

Personal Branding and Marketing Yourself
available on Amazon and Barnes & Noble

 
 
 

CBS Radio
Listen to an Interview with Rita by Caroline Dowd-Higgins on CBS Radio.

 
 

Fall 2015

Dear Colleague,

Happy Fall! The foliage this year is beautiful and couldn't be more appreciated after last winter. Autumn is one of my favorite times of the year. I anxiously await the colorful turning of the leaves, visiting apple orchards, baking fruit filled treats and the festivities of the upcoming holidays.

This fall I am especially excited as I have also released the e-book version of my book, Personal Branding and Marketing Yourself: The Three Ps Marketing Technique as a Guide to Career Empowerment, which I published last year. It is available on Amazon and Barnes & Noble. Consider buying it for yourself and/or for a friend, colleague or family even as a holiday gift. If you have already bought a copy, I thank you deeply for your support! If you enjoyed it, please take a moment to write a review on Amazon or B&N to spread the word. I am so grateful for the positive encouragement I have received as well as the opportunities that have been presented to me as a result! This past year, my work has required me to travel more extensively as my client base has grown on a national level. It has been an incredible journey for which I feel very blessed and appreciative! Please see a summary of my book below.

When We Hear the Term "Marketing," We Likely Think of
Products, Services & Commodities.

HOW ABOUT OURSELVES?

Whether you are seeking a new position, changing roles within an organization, or taking charge of your career planning, marketing yourself is the best way to seize these opportunities. Yet few of us are ready and able to talk about our talents, accomplishments, and the value we have to offer. In this engaging, timely, and informative book, acclaimed career and executive coach, trainer, and consultant Rita Balian Allen makes the case for personal branding as an essential ingredient for a successful career. For Rita and the many people who have sought her guidance, the Three Ps Marketing Technique has been the key:

Preparation

Identify & Define Your Brand

Packaging

Create & Build Your Brand

Presentation

Enhance & Articulate Your Brand

IT'S TIME TO FIND OUT WHAT MAKES YOU, YOU.

Personal Branding and Marketing Yourself

     

Complete with worksheets, checklists, and proven advice, Personal Branding and Marketing Yourself is a powerful toolkit for developing the ease, confidence, and comfort to learn about, maintain, and communicate our best professional selves.

My book is featured in Leadership and Management Books, the unrivaled specialist source of leadership & management intelligence and inspiration. Check them out and consider subscribing to have access to a wealth of leadership writings and resources. In addition, I write a monthly career management column for L&MB on a variety of leadership topics. This month's topic is "5 Steps for Developing Mentor Relationships", which can be found on their website as well as my own, along with all my past months columns.

As we approach the end of another year, it's a good time for organizations to assess their investment in staff, management and leadership development opportunities for the purpose of strengthening and retaining internal talent as well as to enhance business performance. Making development a priority and a strategic imperative for growth is a key differentiator for success. It is also a good time for all of us to assess our own personal development and set goals for the coming year. Goal setting has become a ritual that I exercise every December on both a personal and professional basis. Planning for the upcoming year not only empowers us to accomplish our goals but makes us more accountable to do so effectively.

I have seen increased demand from my clients in all levels of development from professional and career development initiatives to management and leadership development programs. There is also an ongoing demand for executive coaching, career coaching and team coaching.

One specific area of development for which there is growing need and demand is for women in leadership. Not only are there more women in the workforce than ever before, there are more women in positions of leadership as well as more women with advanced degrees. I have conducted numerous presentations and delivered many training programs for a variety of women's organizations as well as for my clients. This ongoing theme indicates there is a ferocious need for more!

Along these lines and in response to this demand, I am very excited to say that I will be partnering with one of my colleagues, Jodi Detjen, Professor of Management at Suffolk University and Co-Author of The Orange Line: A Woman's Guide to Integrating Career, Family and Life to introduce the Women in Leadership Program. This program offers a suite of women's leadership master classes that uniquely address the underlying barriers women face as they build a successful career. It includes a series of workshops to help develop more confident leaders, key influencers, and to help those who manage women as well as the organization.

Program Overview:

  • Reframing Women's Unconscious Biases and Barriers; Negotiating with Power and Facing Conflict Directly

  • Building Confidence with Self-Efficacy

  • Self-Promotion for Career Success

  • Embracing Imperfection

  • Engaging Support

  • Taking Risks for Growth

This program can be offered as a full program or in individual sessions. Please contact me if you are interested and would like to learn more about this powerful program.

 

Recent News and Updates:

  • Successful event at More Than Words on the topic of Non-Profit and Corporate Partnerships as a Talent Management Strategy with panelists from Constant Contact, BNY Mellon and Building Impact.

  • Personal Branding and Marketing Yourself now offered as e-book on Amazon and Barnes & Noble.

  • Follow me on Twitter, Facebook, and Linkedin to find talent/career management resources, tools and strategies.

    TwitterFacebookLinked In

  • Career Management Column on Leadership and Management Books - see September and October contributions.

  • Upcoming Speaking and Presentations

 

 

Many thanks for your continued support, your business and your referrals! I am appreciative for another active year and welcome the opportunity to be of assistance and continue to provide a variety of talent management coaching, training and consulting services including:

Please reach out and share some of your updates, accomplishments and challenges with me! I look forward to hearing from you!

Best Regards,

Rita Balian Allen

 

Rita B. Allen Associates | 460 Totten Pond Rd, Ste 110 | Waltham, MA 02451
781-890-6803 | rita@ritaballenassociates.com | www.ritaballenassociates.com

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